At ToyFortunes.com, we show you how to get great deals on this year's hottest toys, then sell them at premium prices!

The techniques we show you on this site are the ones used by professional toy dealers and merchants.  The essential concept of the Toy Fortunes Program is "Buy Low when Supply is High and Sell High when Supply is Low."

The basic concept is simple:  Buy the hot toys early at discount prices, then sell your inventory at premium prices when the toy stores start to sell out.

Our Toy Fortunes program is based on historical analysis of previous holiday seasons.  The program shows you:

• when to find and buy the hot toys before they are announced to the general public!
  

• how to get the hot toys at discount prices!
  

• how and where to sell those toys when supply runs out and demand is high!

In addition, the program offers tools to help you maximize your success.  The Toy Fortunes program provides:

• Market Forecast Tools of toys that will be in demand
  

• Comparison Shopping Tools of the inventory of the top toy merchants with daily updates of special promotions
  

• Seller's Tools for selling your toys at some of the busiest shopping marketplaces online
  

IN THE HEADLINES

Retro Toys May be Back on Wish Lists
Reuters, Wednesday, October 06, 2004
NEW YORK - They're back. Retro toys like a Ms. Pac-Man video-gaming package and the 190s favorite Cabbage Patch Kids made the "Hot Dozen" list released Tuesday by Toy Wishes magazine in its forecast of which toys will be the most popular this holiday season--and the hardest to find. "Hot Dozen" stalwarts, fashion doll Barbie and Muppet Elmo, and an educational video game system also made the cut. . . . Last year's holiday season was marked by intense price-cutting among toy sellers. Discounters like Wal-Mart Stores Inc slashed prices on hot items, and specialty toy stores followed suit.

Cabbage Patch Kids Poised to be Hot Holiday Toy Once More
Pittsburgh Tribune-Review, Wednesday, October 6, 2004
Anyone who ever stood in a long line outside a toy store waiting for a new shipment of Tickle Me Elmos or drove miles to find an elusive Cabbage Patch Kids doll knows the meaning of the term, "hot toy," and the agony of coming up empty-handed on Christmas morning. . . . Predicted to be the retro hit of the year, according to Jim Silver, editor-in-chief of Toy Wishes magazine, is Cabbage Patch Kids, the baby dolls complete with adoption papers and names that caused a stampede when they first appeared. "The timing is perfect for the return of the Cabbage Patch Kids," Silver says. "It was 20 years ago that 600 million of the originals were sold."

A Look at the Toys of Christmas (Near) Future
Star News Online, Wednesday, October 6, 2004
This holiday season promises to be an especially competitive one, with traditional toy chains like Toys R Us battling the mass discounters like Wal-Mart Stores and Target which, analysts say, are willing to mark down their toys below cost to draw customers into their stores. This impacts both merchants and manufacturers, as manufacturers cut profit margins to sell to the more demanding cut-rate stores. "The big question is how brutally competitive they're going to be," said Margaret B. Whitfield, a retail analyst for Ryan Beck & Company in Los Angeles. "Wal-Mart already has marked down a couple of those top picks, including the Bratz Tokyo A Go-Go."


The Toy Wars: Toys R Us aims to reclaim business from Wal-Mart over the holidays by offering toys that can't be found anywhere else.
Associated Press, Wednesday, October 6, 2004
NEW YORK - Toys R Us, Inc., is determined not to let Wal-Mart Stores, Inc., spoil its holiday season. With its future dependent on the outcome of 2004 holiday shopping, Toys R Us is focusing more on setting itself apart from discounters that have battered its sales in recent years. So the nation's second-largest toy retailer is stocking its shelves earlier than it did in 2003, has more exclusive merchandise, and is making its stores look more interesting and inviting. . . . To lure shoppers, Toys R Us is selling toys that can't be found elsewhere, having worked with toy makers to develop more exclusive products. Among them are a miniature Hummer from Little Tykes and a fashion mall for Barbie from Mattel. Toys R Us also is hoping to recharge sales by becoming the exclusive seller of past holiday hits such as Fisher-Price's Hokey Pokey Elmo and Hasbro, Inc.'s Go Go My Walking Pup, an interactive plush dog. . . . Familiar names such as Barbie, Elmo, and Bratz, along with some electronic newcomers, are toys that likely will be the first off store shelves.